Last updated: 12 June 2026 · Applies to the KraalBook app and website
KraalBook helps South African livestock farmers keep traceable, audit-ready records of their animals. We take your privacy seriously and handle your personal information in line with the Protection of Personal Information Act, 2013 (POPIA). This policy explains what we collect, why, how we protect it, and the choices you have.
The responsible party is Data Active Consulting (Pty) Ltd (“KraalBook”, “we”, “us”), registration number 2016/422133/07, of 323 Lynnwood Road, Menlo Park, Pretoria, Gauteng, 0081.
| Information Officer | Hamish Imrie — |
|---|---|
| Contact | · contact form |
We only collect what we need to run the service:
| Category | Examples |
|---|---|
| Account & identity | Your name, mobile phone number (your username), password, preferred language, and South African ID number (used on auction/Stock Theft Act paperwork). |
| Farm details | Farm name, brand/tattoo mark, district, GLN, postal address, and your farm's GPS location. |
| Signature | If you draw one in Farm settings, your hand-drawn signature image — printed on the §6/§8 removal certificates the app generates for you. |
| Stockmen | The name and mobile number of farm workers you invite. |
| Livestock records | Animal tags, species, events (births, vaccinations, treatments, movements, sales, deaths), and related notes you capture. |
| Technical data | Basic app/device information needed to operate, secure and troubleshoot the service: a per-install device identifier, app version, platform, and crash/error reports when something goes wrong. |
Your account and livestock data is stored on secure cloud infrastructure located in South Africa. Two narrow technical exceptions involve transfers outside South Africa, in each case to providers subject to laws that protect your information in a way that is substantially similar to POPIA: crash and error reports are processed by our error-monitoring provider in the European Union, and app updates are delivered through our app-update provider's international infrastructure. We use reasonable technical and organisational measures to protect your information against loss and unauthorised access. No system is perfectly secure, but we work to keep your information safe.
We do not sell your personal information. We share it only:
We keep your information for as long as your account is active. Some livestock and compliance records may be retained for longer (for example, traceability records are generally expected to be kept for at least 5 years) to meet legal and audit requirements. When data is no longer needed, we delete or de-identify it.
Under POPIA you have the right to:
You can also delete your account yourself at any time — see how account deletion works.
To exercise any of these, use our contact form or email .
KraalBook is intended for farmers and their workers, and is not directed at children.
We may update this policy from time to time. We'll change the "last updated" date above, and for significant changes we'll let you know in the app or by other reasonable means.
Questions about this policy or your information? Use our contact form, or email .